Rent24, European leader in flexible workspaces, About

BERLIN, 23 Feb. 2022 (GLOBE NEWSWIRE) — In light of fundamental changes in the world of work, rent24, a leading provider of flexible workspaces, has taken an important step to change the course of its future business model. With already more than 70 locations in Europe, the United States and Asia, rent24 is about to open its first location in the metaverse.

“The pandemic has changed the way we collaborate and the acceptance of virtual work has seen massive growth in popularity. Now is the time to create the perfect virtual environment where people can work and collaborate securely while being socially connected with their colleagues,” comments Robert Bukvić, founder of rent24, on the company’s expansion into the Metaverse. . In order to create this forward-looking workspace, the business space provider has partnered with PRIMARY, an industry-leading metaverse company that operates in digital asset management, decentralized finance (“DeFi “) and non-fungible tokens (“NFT”). As a precursor, PRIMARY has already designed its new generation real estate marketplace. The company’s cryptocurrency, the PRIMARY coin, will launch on February 23, 2022. The coin will be available at and

The joint venture with PRIMARY is a unique event in the real estate world as it marks a historic turning point towards the highly rated virtual economy. “Our decision to enter the metaverse not only gives rent24 a new strategic direction, but a new business dimension. In fact, there is no physical place in this world that can house millions of people. In our workspace in the metaverse, on the other hand, it is easy to connect with an infinite number of talents and business partners,” says Bukvić.

rent24 is well positioned to generate exceptional growth and buy strategic land assets in the Metaverse with six years of experience in the flexible workspace industry and the continuous expansion of its brand universe with the concept of co-living successful Casa Living. “We are extremely pleased with our progress and the exciting things ahead of us for 2022 as we are on our way to building the world leader in virtual real estate in Europe. PRIMARY is the perfect solution to move our digital assets into and out of virtual worlds,” Bukvić says.

About rent24

rent24 is one of the world’s leading providers of flexible workspaces. By combining flexible working environments as well as innovative catering and fitness concepts, the company offers its members a full service with a unique feel-good atmosphere. Founded in Berlin in 2015 by its founder Robert Bukvić, rent24 comprises more than 70 locations in Europe, the United States and Asia. For more information, please visit


PRIMARY is a decentralized virtual real estate management platform. The company’s mission is to solve common weaknesses in the industry by enabling its partners to maximize real estate transactions and increase investment while increasing sales through the transformative impact of the metaverse economy. As a property-based dApp, its ecosystem includes a first-of-its-kind marketplace for trading metaverse properties across different worlds, allowing participants to buy, sell, rent, and trade virtual real estate assets backed by NFT on the Blockchain. Further information can be found on the company website.


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Image 1: location of rent24 in the metaverse

rent24 opens its first site in the metaverse with its joint venture

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Mary I. Bruner